About Us

About Palmettos ApparelPalmettos Apparel
Fine Fashions for Ladies and Men


We’re the best kept secret on Fort Myers Beach!

At Palmettos, our styles take you from formal to casual, from weddings on the beach to breakfast, lunch or dinner. Every brand is selected by hand for a reason.

Owners and hosts, Jan and Dick Wood value your time, and have created a one-of-a-kind shopping experience at Palmettos. You’ll find all of your favorite brands and “flattering” fit wardrobe pieces all in one boutique, instead of having to run all over town trying to mix and match your outfit your vacation, cruise, lunch out with the girls, or a night out on the town.

From Jan, the owner:  “I search for high quality lines. I shop for every body style; apples, pears, no matter what shape someone is, we ensure there is a fit for everyone. I’m always looking for the very best fit and fabric at a reasonable price for our guests to enjoy.”

fort myers beach clothing, palmetto apparel, charleston shoes, woman's clothingJan also shops with specific guests in mind. “I’m passionate about finding cute, one-of-a-kind items that are age appropriate, classic and conservative with an edge. This is what makes it fun!

We dress many people on Fort Myers Beach, from wedding parties and their guests, to vacationers and local residents.There’s something for everyone at Palmetto’s.

More than a smart boutique Palmettos is open 363 days a year. It’s’s a gathering place. Every woman who works in the store, and every guest who walks in has a story to tell.

Seasonal residents come in a few times a week to see each other and do some shopping. Some stop in as soon as they arrive in town, even before heading to their homes, while others bring their friends all the way to Fort Myers Beach to specifically shop at Palmettos. Locals, seasonal residents and tourists call Palmettos “the best kept secret on Fort Myers Beach.” Those who are just getting to know us ask “where have you been all my life?”

Come in and meet the friendly faces of Palmettos; Diane, Jean, Sharon, Dick and Jan. They have helped thousands find the perfect fit and look forward to welcoming you!

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